919 FM The Social Impact Show with Samm Marshall

🔥 DIY Won’t Cut It: Pumi Mthombeni on Why Creatives MUST Own Their Worth

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From designing posters for her varsity SRC to running a full-scale marketing empire (Mbuiwetu), entrepreneur Pumi Mthombeni pulls no punches in this raw conversation about:

💼 The Hustle:
✔️ Why she ditched agency life to build her own rules (and the "underground parking" lows of self-funding).
✔️ "Just because you use Canva doesn’t make you a designer"—fighting the DIY mindset devaluing creatives.
✔️ How AI is elevating (not erasing) creative careers—if you know how to wield it.

🌍 Media in Crisis:
✔️ Trump’s deepfake debacle: Why yesterday’s diplomatic disaster proves we need real media practitioners in the room.
✔️ The life-or-death power of PR in an era of fake news.

💡 "Your worth isn’t your bank balance"—Pumi’s manifesto for surviving the entrepreneurial rollercoaster.

🎧 Listen now to this no-holds-barred Impact Hour episode—powered by EC Africa.
👉 For every entrepreneur who’s ever been told "exposure" is payment.
26 May English South Africa Business ¡ Non-Profit

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