CAREERS CORNER: Social Media and Influencer Legal Services.

Loading player...
In 2022, even the most pessimistic advertiser is unlikely to bet on the fact that the rise in popularity of the influencer industry is going to dissipate anytime soon. Companies are increasingly turning to social media influencers of different backgrounds and followings to market their products, campaigns and companies.

One of the reasons for this shift is the fact that this form of advertising is generally comparatively less costly. Through influencer advertising, companies no longer need to allocate significant budgets towards television and radio advertising, which often includes location and equipment costs, the hiring of photographers, etc.
1 Aug 2022 3AM English South Africa Business News · Investing

Other recent episodes

Bitcoin at the Fed’s Crossroads

Bitcoin briefly touched a 12‑week high before pulling back—but with spot ETFs seeing some of their strongest inflows of the cycle, the market is shifting fast. Rob Price, CIO of Sound Money Capital, explains whether Bitcoin is still trading like a high‑beta macro asset or evolving into true sound money.
27 Apr 1PM 17 min

Oil’s Hidden Risks & Gold’s War Paradox

Oil is stuck near $90–95, but portfolio manager John Hasslet says the market is being held up by physical bottlenecks, not real fundamentals. He also unpacks why gold is falling during a major war and how inflation expectations are overpowering safe‑haven demand.
27 Apr 1PM 13 min

BofA Slashes SA Growth Forecast as Inflation Surges

Bank of America has cut South Africa’s 2026 GDP growth forecast to 1.3%, warning that higher oil and fertilizer prices will keep inflation above 4% for most of the year. Economist Tatonga Rusike explains
23 Apr 3PM 11 min

Understanding SA’s First Wealth Score

Franc unveils South Africa’s first-ever Wealth Score, revealing that financial habits—not income—are the strongest predictor of financial health. We unpack why SA’s national score is 45/100 and the behavior gap between knowing and doing with Dr. Thomas Brennan, founder and CEO of Franc.
23 Apr 3PM 13 min