Chicken livers and offal on the rise as SA shoppers buy down
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GUEST - Roy Thomas, Operations and Logistics Director at Hume International
Latest import statistics show that South Africans are increasingly buying down on chicken products to stretch their pennies, as soaring costs of living place severe pressure on household budgets. According to data for the first quarter of 2024 compiled by food distributer Hume International, total import volumes of whole birds had nearly tripled compared to the same period in 2023, rising 187.47% year-on-year.
Likewise, total import volumes of chicken wings and drumsticks – products typically used by local manufacturers to supply fast-food chains – had leapt 94.08% and 108.74% year-on-year, effectively doubling. Meanwhile, demand for chicken livers had more than doubled by the end of March, rising 118.25% year-on-year. Simultaneously, demand for budget-friendly chicken carcasses had risen 85.16% year-on-year, and other offal cuts by 25.64%
Latest import statistics show that South Africans are increasingly buying down on chicken products to stretch their pennies, as soaring costs of living place severe pressure on household budgets. According to data for the first quarter of 2024 compiled by food distributer Hume International, total import volumes of whole birds had nearly tripled compared to the same period in 2023, rising 187.47% year-on-year.
Likewise, total import volumes of chicken wings and drumsticks – products typically used by local manufacturers to supply fast-food chains – had leapt 94.08% and 108.74% year-on-year, effectively doubling. Meanwhile, demand for chicken livers had more than doubled by the end of March, rising 118.25% year-on-year. Simultaneously, demand for budget-friendly chicken carcasses had risen 85.16% year-on-year, and other offal cuts by 25.64%
