Nedbank IMC Series: Craig Shapiro on Protecting Creativity in Marketing

--:--

In a landscape where creativity is currency, Craig Shapiro is the legal strategist ensuring your ideas stay yours. As an intellectual property expert at ENS, Craig has helped protect some of the continent’s boldest marketing innovations. At Nedbank IMC 2025, he’ll shine a light on the IP pitfalls marketers often miss, the behind-the-scenes battles that define high-stakes legal work, and why the future of brand success depends on closer collaboration between marketing and legal teams.

Listen to the full interview with Craig Shapiro down below and get the inside scoop.

1 Jul English South Africa Music

Other recent episodes

“Just Be Yourself”: Windhoek International School’s New Admissions Campaign

We caught up with Ethan Van Drunen, Educational Director at Windhoek International School, to talk about WIS’s new “Just Be Yourself” campaign — a message that celebrates confidence, curiosity, and individuality in learning. Ethan shares how WIS brings this philosophy to life through inquiry-based learning, small class sizes, and a…

28 Oct 8 min

Dalinka Alberto Speaks About Nammilk's 'It's What's Inside My Future'.

The Nammilk “It’s What’s Inside My Future” school challenge has been extended to allow even more schools to participate.

27 Oct 5 min

The Art of Festbier: NBL's Brewmaster Shares Brewing Secrets Ahead of Oktoberfest

Get ready to raise a glass! We sat down with Frank Boye, Master Brewer at NBL, ahead of this year’s Oktoberfest celebrations. Frank takes us behind the scenes of Windhoek Festbier, sharing what makes this seasonal brew stand out, how its brewing process differs from the classic Windhoek, and the…

23 Oct 4 min

Connecting Creators: KP Illest on the Vision Behind the MTC Content Creators Workshop

We caught up with one of the organisers of the upcoming MTC Content Creators Workshop, KP Illest, to talk about how this initiative is empowering Namibia’s growing community of digital creators. In the interview, KP shares how the workshop is designed to help content creators sharpen their skills, build connections,…

23 Oct 7 min

Break the Silence: Monya Louw on Why Mental Health Matters

As part of our Break the Silence with RMA – in partnership with Let’s Talk Psychologists series, we spoke with Monya Louw about the importance of mental health awareness in Namibia. With October being Mental Health Awareness Month and 10 October marking World Mental Health Day, Monya highlights why it’s…

9 Oct 13 min

All episodes