Gau-Talk 50 | Brand Power- The Art of Managing an Iconic Public Brand
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In this episode of Gautrain Talks - Albi Modise, Senior Executive for Communication and Marketing at the GMA, discusses the unique challenges of public branding, emphasising trust and community engagement. He highlights the agency's vision for 2026, digital transformation efforts, and the importance of maintaining high service standards.
We also cover managing public perception, measuring brand impact, and future plans for modernisation and sustainability.
We also cover managing public perception, measuring brand impact, and future plans for modernisation and sustainability.
