Cred-Fluencing is going to be HUGE

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Media Partner to the Nedbank IMC Conference

Carmen Murray, LIVE from the Nedbank IMC Marketing Is Business Conference, sits down with T-Bose from Kaya FM to explore the future of radio, African identity and the power of authentic knowledge.

From Africa exporting its culture to the rise of cred-fluencers — knowledgeable experts shaping conversations in an age of misinformation — this conversation challenges how we think about influence, education, and the future of marketing.
21 Oct English Explicit South Africa Society & Culture · Management

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